Feature Comparison List
| Feature / Tier | AdCore Base | AdCore + Sense | AdCore + Vision | Adcore + Convert | AdCore + Audio |
|---|---|---|---|---|---|
|
Core Function |
Campaign Manager + Ad Scoring |
Adds OTS/LTS via mmWave or ToF sensors |
Adds age, gender, emotion, gaze tracking |
Adds product pickup (conversion) tracking |
Adds audio targeting with AI-driven voice prompts |
|
Screen control |
|
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|
Campaign Scheduling |
|
|
|
|
|
|
Ad Scoring Engine |
|
|
|
|
|
|
Footfall Tracking (OTS) |
– |
|
|
|
(via mmWave + audio trigger) |
|
Dwell Time (LTS) |
– |
|
|
|
|
|
Age & Gender Detection |
– |
– |
|
(if Used with Vision) |
(for Voice matching) |
|
Shopper Recency and Frequency |
– |
– |
|
(if Used with Vision) |
(if Used with Vision) |
|
Emotion Recognition |
– |
– |
|
(if Used with Vision) |
– |
|
Gaze Time / Engagement |
– |
– |
|
(if Used with Vision) |
– |
|
Product Pickup Tracking |
– |
– |
– |
|
– |
|
Real-Time Attribution Dashboards |
Basic Manual |
Enhanced with sensor data |
Enhanced with demographic overlays |
Full attribution funnel |
Audio ad attribution based on in-store behavior |
|
POS-Free ROI Insights |
Limited |
|
|
|
|
|
Dynamic Content Adjustments |
Manual |
Time-based or bahavior-based |
Demographic/emotion-based |
Live product-triggered switching |
Real-time AI generated audio ads based on context |
|
Best For |
Creative A/B testing, Campaign QA |
Measuring screen engagement, Location benchmarking |
Targeted messaging, Demographic segmentation |
Full ROI modelling, Demographic segmentation |
Increasing pump-to-store conversions with personalized voice ads |
|
Installation |
Screen + Campaign Manager |
Adds mmWave sensor |
Adds 3D optical overhead sensor |
Adds shelf Time-of-Flight sensors |
Adds outdoor speaker + 3D optical overhead sensors + AI TTS |
|
Sensor Setup Time |
– |
<10 mins per zone |
+-1 hour (calibration required) |
+-30mins |
4-5 hours (weatherproof pole mount + ceiling) |